Top 3 Ways to Maximize Your Online Charitable Donations with Altruity

altruity July 29, 2021

A revolutionary new online charitable giving platform is here, and it’s changing the way people donate. Altruity, powered by Olithan Solutions, is an innovative and efficient way to raise money for charitable organizations and put more control in the hands of donors across the country.

How does Altruity maximize your online donation experience? We’re glad you asked! Check out the top three benefits of Altruity when you donate to charities online.

Benefit #1: Increases average fundraising efficiency

Charitable organizations depend on loyal donors like you to drive their missions forward. But how far is your money going once it leaves your account? To figure that out, you need to look at fundraising efficiency.

Fundraising efficiency is a nonprofit industry metric that indicates how good a charity is at raising funds. It is the percentage of each dollar raised, after deducting the costs to raise a dollar, and many charities are not very efficient!

Basically, charities have to spend money to raise money, so some of your donation goes to those processing fees rather than the cause. According to Forbes, the average charity fundraising efficiency in the U.S. is 89%—but with Altruity, you can increase this to 92% and make more of a difference in your chosen mission.

The Altruity Foundation, a 501(c)(3) nonprofit organization, processes your donation and pays the associated fees out of your gift. You can also decide to pay the tax-deductible processing fees yourself so the charity receives 100% of your online donation! Altruity lets you decide how your funds are used.

Benefit #2: Saves donors time by streamlining online donations 

Did you know that the average U.S. donor supports 5-6 charities each year? Traditional fundraising methods like donating directly to each charity actually creates inefficiencies in fundraising. The donor has to visit 5 or 6 different websites and keep track of 5 or 6 different receipts for their taxes. 

Not anymore! Think of Altruity as the fundraising version of Travelocity or Expedia. With more than 45,000 top-rated charities to choose from, Altruity streamlines your online donation experience by grouping them all into one simple transaction. 

You can select multiple charities to donate to, add different donation amounts to your cart, and securely check out online. It’s a breeze! Giving back has truly never been easier. Plus, Altruity keeps track of all your tax-deductible receipts when you create your free account, so tax season doesn’t need to be the headache it once was.

Benefit #3: Eliminates unwanted follow-up calls from charities

Have you ever wished you could donate to charities anonymously to avoid the inevitable and persistent follow-up communications? Altruity allows donors to donate discreetly by keeping your name and contact information confidential. 

At checkout, you can always opt in if you would like the charitable organization of your choosing to have your information. But here at Altruity, we will always keep your information secure unless you tell us otherwise.


Ready to learn more about Altruity and create your free profile? Explore our innovative online giving features and make your first donation today!